EN 
FR Case studies: HomeAssur
Client Presentation
Sector : Insurance for short-term rentals (furnished tourist accommodation, sub-tenants, property managers, concierge companies, etc.).
Needs : Offer owners and operators a specific insurance product covering claims and loss of income related to hosting travelers for short stays.
Please note : The usual guarantees (such as non-occupying owner or multi-risk home insurance) do not protect against damage caused by travelers, nor against loss of income or civil liability in the event of bodily injury. HomeAssur meets this specific need with a tailored offer.
Problem / Objective
With the rise of short-term rentals, HomeAssur was facing a high volume of questions and repetitive requests regarding contracts, guarantees and procedures to follow. The team wanted to:
Improve the customer experience by providing clear, 24/7 answers .
Lighten the workload of its advisors, who are often mobilized on repetitive questions with low added value (eligibility, required documents, coverage, etc.).
Centralize knowledge from multiple sources (website, contracts, FAQs, newsletters, etc.).
Automate certain tasks to gain efficiency (sending invoices, updating addresses, etc.).
AI solution implemented
To meet these objectives, Marketerz AI has developed an AI virtual assistant specifically designed for short-term rentals and the challenges of HomeAssur:
The assistant answers questions from customers and prospects in a fluent and natural tone.
It is based on a knowledge base supplied by the HomeAssur team (guides, contracts, FAQs, support tickets, etc.).
Concrete results and benefits
Thanks to the integration of this new AI virtual assistant, HomeAssur was able to:
Improving the customer experience
24/7 support with immediate availability and high level of accuracy.
Customers quickly obtain answers on their eligibility, details of guarantees or the steps to follow.
Discharge the advisors
Basic questions and recurring procedures are handled automatically.
The teams focus on high value-added tasks (advice, management of complex files).
Gain operational efficiency
Much of the trading is centralized and tracked, facilitating the collection of data to analyze trends and customer needs.
Internal processes (billing, address changes) are streamlined .
Strengthening its image as an innovator
In a competitive market, HomeAssur positions itself as a modern player , offering rapid access to information and cutting-edge technological tools.
Conclusion
Thanks to the implementation of this AI virtual assistant developed by Marketerz, HomeAssur has been able to transform its customer relationship management and optimize its internal processes. It is thus consolidating its status as the French leader in home insurance for short-term rentals, while offering a unique experience to its policyholders and prospects.
Do you have a similar project?
At Marketerz AI, we support companies of all sizes, from needs analysis to chatbot maintenance, including its design and integration. Contact us to find out how our AI expertise can meet the challenges of your sector.
